AT ITS CORE, M'ILIMA IS A CREATIVE PROJECT CAPTIVATING THE ATTENTION OF INTELLECTUALLY AND SOCIALLY
INFLUENTIAL YOUTH TO CAMPAIGN AND CULTIVATE THE NEXT GENERATION OF WILDLIFE 'AMBASSADORS'.
Debuted during Toronto International Film Festival, the film M'ilima brings a new perspective to an old subject; poaching of rhino horn. This issue has not been solved with any permanent success and is continuing to threaten the existence of rhino’s in the wild. The appetite for status ranking and medical goods grows across Asian countries in spite of the well-publicized extinction threats and outrage; driving up prices. Well-organized criminal gangs poach the rhinos and export the horns in container ships, mainly to countries in Southeast Asia, where a demand has spiked in the last decade. Military tactics and training have been put in place to protect these animals and though some have succeeded, it has come at a tremendous cost. If rhino’s disappear in the wild, these same market forces mean that other species such as the elephant, pangolin and lion will be in danger too. This avant-garde short film features the rhino’s plight in a visually abstracted format; reflecting on the grisly story of strength and courage of one animal.